The MUSIC Group Names Gregg Stein Vice President of Mass Marketing

Bothell, WA – March 21, 2011 – The MUSIC Group, one of the world’s largest holding companies for pro audio and music products brands, today announced that Gregg M. Stein has been named Vice President of Mass Marketing. In this newly created position, Mr. Stein will be responsible for the global executive leadership of the company’s mass-market consumer products business unit.
Mr. Stein brings to The MUSIC Group management team more than 10 years of experience in music and consumer electronics products.  He is skilled in General Management Leadership, International Business, Product Life Cycle Management, “Big Box Retail” Sales Management Growth & Retention, Corporate Strategy, Supply Chain Management, and Brand Strategy.
Most recently, Mr. Stein was Managing Director of ION Audio, LLC, the entertainment-based consumer electronics division of Numark International.  In 2009, Gregg completed a re-organizational expatriate assignment as Managing Director, EMEA for Numark International.  Prior to the expatriate assignment, Mr. Stein held the position as Director of Marketing Worldwide for Numark International.  He has also held senior marketing roles at Line 6 and the Avedis Zildjian Company. Gregg holds his Bachelor degree in Business Management and completed his graduate studies at Harvard University.
Mr. Stein commented, “I am thrilled to work with the innovative industry pioneer, Chairman and CEO Uli Behringer and his entire team. With the Group’s strong portfolio of world-class brands and its highly sophisticated R&D and manufacturing capabilities, the MUSIC Group is uniquely positioned for success in the mass-market consumer channel. I look forward to partnering with mass-market retailers to realize the company’s full potential. I am honored to be part of such a winning team.”
Chairman and CEO Mr. Uli Behringer replied, “We are all very excited to have Gregg on our management team. The recently launched Consumer division is part of the strategic direction of the MUSIC Group. We are heavily investing in people and technology to deliver products with tremendous added values. Gregg’s strong executive management leadership background, and his extraordinary breadth of consumer product marketing will certainly be instrumental in bringing the MUSIC Group to the consumer mass-market channel. ”

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